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	<title>The Sticky Boomerang &#187; Black Hole</title>
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	<description>LOUD! Creative thoughts on marketing, business, technology &#38; design</description>
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		<title>THE BLACK HOLE PHENOMENOM</title>
		<link>http://www.stickyboomerang.com/2007/10/22/the-black-hole-phenomenom/</link>
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		<pubDate>Tue, 23 Oct 2007 00:44:58 +0000</pubDate>
		<dc:creator>Brian Webb</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Black Hole]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[sales]]></category>

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		<description><![CDATA[For years… physicists have discussed an important phenomon&#8230; the &#8220;gravitationally completely collapsed object.&#8221;  Then, a creative physicist, devised a better name for it… he called it… a “Black Hole.” Suddenly the world was interested.
Your words matter. One word or metaphor can quickly define your concept and uniqueness, and make your concept compelling.
If you are [...]]]></description>
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